Tag Archives: Target

Is Your Business Silly or Innovative?

We get used to silly, nonsensical things... or do we? I am flying out of Phoenix tomorrow and received an email from American Airlines to remind me to check in. Click here, the message says and I do. It tells me that I have come to the wrong website and the flight is being managed by their recently merged partner US Airways, so I have to click to go to the US Airways website...

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Failure Forums: Learning from Best Buy Media Label 'Redline Entertainment'

With every disruptive innovation project there are mountains of unknowns. A team can have a good plan in place but without all of the pieces assembled together it is almost impossible to test each individual hypothesis. This fact is what makes disruptive innovation projects so risky with a high failure rate. This is the story of Best Buy's failed attempt to enter the Entertainment Media Label business and one leader's insistence on making sure that the organization learned from their mistakes.

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