Tag Archives: storytelling

Sam Ford on the Wrong Story, Right Story and Right ROI

From the Innovation Excellence Cities Tour: Sam Ford, Director of Audience Engagement at Peppercomm Communications shares why storytelling is so important to companies - and why stories have to be about people; not just products or services.

Read More »

What Makes a Great Innovation Story?

Innovation Excellence is going to curate 100+ Innovation Stories this year, share them on our site, on our Cities Tour, at the Front and Back End of Innovation Conferences and beyond. We’re going to give them away with the hope that they’ll make a big impact in the world. Learn More on March 20, details ahead...

Read More »

Teny Gross #BIF8 Summit: The Importance of Being Civilized

We are kicking of this BIF curated series with a video of #BIF8 Summit storyteller and Executive Director of the Institute for the Study and Practice of Nonviolence, Teny Gross. As a crusader for nonviolence, Teny and his streetworkers are igniting peace in urban Providence. Never shying away from the hard truths about the violence epidemic worldwide, Teny inspires hope while pulling on your heartstrings.

Read More »

Design Thinking Requires Storytelling

Stories inspire, motivate, and shift the way the people think and work. Many civilizations throughout history understood the power of storytelling. From ancient Egypt to modern China story-telling provided the foundation for nearly everything. For business, often there needs to socialize strategies within executive management, the board and senior staff and they include telling innovation, survival and hero/heroine stories.

Read More »

Evocative Potential of Words

There is a story of masterful innovation in the reinvention work of Donald Jackson who creates words that pick up the life and energy of his hand and gives them a physical feeling through the wetness of the ink. He is the royal scribe and calligrapher to the Queen of England. And, just as an architect builds a sacred space, Donald’s most recent work has produced a sacred space captured and reflected in a book.

Read More »

Innovator as Storyteller

I've been catching up on some reading, and thinking about my own experiences working with customers who are trying to become more innovative. A pattern is beginning to emerge that has been sitting there in front of me for years, but is only now becoming clear.

Read More »

Essential Skills for 21st Century Survival (Part 6)

As Jonah Sachs notes, it’s marketers and designers who are closing this myth gap and infusing our culture with the new stories we can choose about how to live our lives and exist in the world. It’s a powerful message, and one that seems pretty accurate to me. People are disillusioned and lacking trust, and a new story infused with simplicity, aesthetics, beauty and grace will go far.

Read More »