Tag Archives: Shoes

Shoe Dog: 11 Lessons from the Creator of Nike

I’m a sneakerhead. In English, that means that I collect trainers. I love the aesthetics of the shoes, but perhaps more so the dynamics of the collectibles market which Nike effectively created. In his new book, Phil ‘Shoe Dog’ Knight, the founder, former CEO and now Executive Chairman of Nike, he tells his story of taking the business from humble origins, through an IPO in 1980 and onto its current $30 billion market capitalisation.

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The Innovator

Mike Friton is a freelance shoemaker, weaver, paper sculptor and innovator with over 30 years of experience at Nike. His innovations are responsible for many elements of athletic footwear that people wear today. Each of his crafts informs one another and he is constantly exploring the fringes of his field. Mike's work is a great example of how non-traditional methods of exploring one's craft can lead to unique end results.

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