Tag Archives: research

An Innovators Paradise- Infographic

As more and more business is conducted online, more and more business opportunities are created due to the massive size of the internet. Companies like Amazon, Apple, and even Walmart are giants in e-commerce and their online revenues are continuing to soar. Last year, e-commerce raked in $680 billion worldwide. And on Black Friday alone, Amazon sold 32 items per second. With the help of services like Facebook, Twitter, and email, companies are able to reach practically anybody on the internet – all 6.8 billion of them. Those pursuing an MBA will definitely need to consider the shear size of the internet when making their future business decisions. And the numbers behind the size of the internet are staggering. In fact, they’re almost unbelievable.

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Lancome – Engaging Women Through Exploration

Measuring and understanding the type of relationship buyers have with a brand is powerful information to leverage in innovation. Lancôme has a unique relationship with women compared to competitors such as Estee Lauder, Clinique and Avon. Women define their relationship with Lancôme as one based on exploration, which is differentiating among its cosmetic competitors.

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The Diversity of University Tech Transfer Strategy

At the risk of stating the obvious, all universities are similar, but each one is different. Just when you think you’ve got a key piece of university tech transfer strategy figured out -- like peeling the proverbial onion -- you unearth another layer you haven’t even considered. (Actually, in this case, onions are much too stolid and predictable – maybe raking leaves on a windy day would be a better analogy.)

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Innovation Doesn’t Matter

One of the greatest myths of our time is if you create something genuinely new, something completely unprecedented, you’ll have a better than average chance of getting rich. So ingrained is this idea that a whole generation of young university graduates have stopped seeking a steady career in the large safe corporations their predecessors held dear, pursuing instead the dream of the startup.

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Anticipate What’s Next

Look closely at a business with good timing and you will find it is skilled at anticipation. The company muscles seem to act and respond in such a way as to produce maximum impact at just the right moment. This stems from early cues and putting the information to work faster than others can. Anticipation is the action that puts ...

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Do Universities Matter for Innovation?

I’m probably going to get in trouble for this post because the answer to the title question is yes and no. I am employed by the University of Queensland which prides itself as being the most successful commercializer of research in Australia. However, I have never been convinced by the simple argument that universities matter because they produce groundbreaking research ...

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