How to Create a Culture Where You Can Capitalize on Innovation A 2015 BEI presentation by Jay Morgan, VP Global Innovation Bayer Consumer Care Jay Morgan shared his story of how Merck Consumer Care (now Bayer Consumer Care) began its innovation journey. The story takes place in Memphis, TN. It begins in 2011. It began with struggle and a question: ...

Many people equate spending on R&D with investing in innovation. The logic goes that R&D spending is lab spending, and out of labs come innovations. Hence, those that spend a lot on R&D are innovative. That is faulty logic.