Tag Archives: Innovation

Sleep Innovation: The New Rules

  The sleep category is growing rapidly. Sleep, or more pertinently, the lack thereof, is increasingly an issue for more and more people. Levels of anxiety, stress and insomnia are on the rise. Consumers are looking for solutions, and willing to spend money on them. 30% of the UK and US population report symptoms of insomnia (The GoodBody, Aviva). The ...

Read More »

Radically Re-Thinking Work

It seems that the waves of change are not going to subside anytime soon. As AI and other advanced technologies permeate the workplace, flipping mindsets, learning new behaviours and skills and shaping organizational cultures are causing us to radically rethink work in ways that maximize the intelligences of both humans and machines. Leading companies are recognizing that these technologies are ...

Read More »

Simple Formula That Explains Why Anyone Would Buy Your Invention

The following is taken from a course that I developed and currently teach at the Cox Graduate School of Business at the Southern Methodist University (SMU) in Dallas, Texas, named “Evaluating Entrepreneurial Opportunities” (CISB 6226) The subject of this article is the million (or 10 million, or 100 million, or a billion ) dollar question. Why would my target market ...

Read More »

The Travel & Hospitality Industry is Being Disrupted – Again

Airbnb disrupted hotels. Now big travel and hospitality companies are going after the next disruptive innovation themselves before getting blindsided yet again. If you’ve followed my Inc.com column, you know I work with both big companies and start-ups around the world. My research, consulting and speaking give me a glimpse into the fledgling trends and upstarts that will one day become tomorrow’s business behemoths. As ...

Read More »

3 Ways To Join The Direct-To-Consumer Subscription Revolution

slim brown cardboard box being delivered through a letterbox in a front door

Direct-To-Customer Subscription The Direct-To-Consumer subscription model is booming. In fact, the online subscription service market has grown by more than 100 percent year-on-year for the past five years, jumping from $57 million in sales in 2011 to more than $2.6 billion in 2016 (McKinsey & Company). Why Now? A conflation of factors are fuelling the DTC subscription boom. The biggest ...

Read More »

Serious About Your Social Mission? Then Innovate It

A “lean” approach amplifies both profits and purpose. Corporate philanthropy. Benefit corporations. Nonprofits and non-governmental organizations. Doing well while doing good seems to be all the rage these days. Sounds ideal. But, if we are truly intent on achieving both, we need to start taking social impact just as seriously. Mission-driven organizations have an equal opportunity to apply the principles ...

Read More »

Design Innovation – The Fender Stratocaster

Real world product and service design brings together form and function in ways that emphasise product/service features so that they convert to real and perceived customer benefits. There is often a great deal of redundancy in the design process. For example, one of the key weaknesses of early electric guitars was the fact that the necks warped, causing them to ...

Read More »

Retooling to Win in the Next Decade

After the World Economic Forum meeting in Davos drew to a close, Martin Reeves, Senior Partner & Managing Director, Director of the BCG Henderson Institute shared his reflections of the event with the Boston Consulting Group. Whilst discussion trended down global economic growth, they also elevated risks on a number of fronts, spanning the whole system, in the context of ...

Read More »