Tag Archives: ideation

Revealing the Innovator’s Code

Over the past few years I have worked with hundreds of individuals and teams who have all felt that even mild incremental secondary innovations are beyond their capabilities but I’ve found that the following six topic areas, if taken to heart and practised, can help even the most skeptical protagonist ignite their creative flame.

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Full House of Innovation

Much is written about the importance of diversity in teams and also about the competitive advantage that high-performance teams can build for an organization. There is a lot to read about boosting creativity and forcefully injecting different perspectives into the ideation process. But, we don’t talk enough about the roles that are necessary for innovation success.

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Eight I’s of Infinite Innovation

Some authors talk about successful innovation being the sum of idea plus execution, others talk about the importance of insight and its role in driving the creation of ideas that will be meaningful to customers, and even fewer about the role of inspiration in uncovering potential insight. But innovation is all about value and each of the definitions, frameworks, and models out there only tell part of the story of successful innovation.

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The Power of Additive Ideation

It is common to approach suggestions schemes, brainstorms and ideation meetings from a competitive point of view. So we might say that we want a large number of ideas and then by a darwinian process we will eliminate the weaker suggestions and choose the best.

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You Need To Innovate – Now What?

A lot of people talk about innovative companies. All the management magazines and books refer always to the same select group of Apple, Google, 3M, Microsoft, P&G, BMW, Facebook, Virgin, Samsung, WAL-MART, Toyota, Amazon, INTEL, Starbucks and a few others. But so few people really work in them. This means a whole lot of people are working in not so innovative organisations. You are probably one of them, or a consultant advising them.

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