Tag Archives: data

Visualizing a New Era of CEO Data-Driven Innovation

there is one very heartening trend that we're observing as the drumbeat for CEO action gets louder, and it is this - better data driven tools are emerging, and a new discipline that uses them is springing up. CEO's have always loved and demanded data. What we're seeing now is a new acceptance of data as the platform for the agile decision making required for innovating.

Read More »

Creed Perfume's Desire Problem

Surprising new consumer research results show Creed Perfume’s Spring Flowers has a significant gap in generating an emotional connection through its packaging. The research was conducted by Buyology Inc, which quantitatively measures the deeper emotional connections to brands and packaging.

Read More »

Which are the Best Countries for Innovation?

Here is a report drawn up by the IMF, OECD and the UN to rank international innovation competitiveness. The authors constructed an Innovation Capacity Index (ICI) that draws on a range of available data to correlate the wide-ranging set of relevant factors, policies, and institutional characteristics which play a central role in boosting a nation’s capacity for innovation.

Read More »

Will Big Data Drive Big Insights or Big Costs?

IBM today is announcing a broad portfolio of new software that applies its expertise in analytics in a new way to the infrastructure of an organization. Now that we are surrounded by data and organizations are accumulating more and more data about their operations, their customers, their processes and more, analytics can be applied for the purpose of identifying hidden patterns and using that knowledge to gain industry insight.

Read More »

Protect Yourself From Conventional Wisdom!

Recently I wrote about the dangers of relying on conventional wisdom to make critical business decisions. I thought it would be fun to look at some actual examples from over the years. “This ‘telephone’ has too many shortcomings to be seriously considered as a means of communication. The device is inherently of no value to us.” Western Union Internal Memo, ...

Read More »

Mobile Madness

Recently I wrote about our love affair with television. One of the factors that is fueling the growth of TV in its many guises globally is mobile connectivity, which is going stratospheric, shattering all kinds of limits. In an always-on world our smallest screens wire us to hot hubs, free us to shift to the edge, and unshackle enterprise and ...

Read More »