Tag Archives: customer-centricity

Jobs-to-be-Done in the Customer-Centric Organization

I asked it for when I asked the following question about customer-centricity on Twitter, as I had a conversation in the preceding days with a fellow from a large corporate. Customer-centricity was recently adopted as an internal mantra, but the manifestation of that was…wait for it…sentiment analysis. It’s a start, right? But is it really a difference-maker?

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