Tag Archives: Communication

Research: How Disruption Can Harm Innovation

Disruptive innovation is a good thing, but disruption to the innovation process is not. Our research shows that innovation communication breakdowns lead to significant disruption in the innovation process – yet this is an entirely avoidable situation. This article is the third of a three-part series exploring some of the findings from the latest IX Research report, "The Role of Communication in Successful Innovation."

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Research: Innovation Communication Breakdowns

Is a common innovation language really that important? Our research indicates that it is: 2 out of 3 innovation practitioners has experienced difficulty communicating about innovation in the past year, and for those that do, these breakdowns occur on a regular basis. This article is the second of a three-part series exploring some of the findings from the latest IX Research report, "The Role of Communication in Successful Innovation."

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New Research on Communicating Innovation

Innovation has emerged as the latest ubiquitous buzzword within business, but its meaning has become less clear. And that's a problem. Why? Because in order for companies to develop a culture of innovation, the people involved in innovation (from the practitioners to the executives to the broader employee base) must be able to communicate effectively about innovation -- and they aren't.

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Do Innovations Destroy or Expand the Market?

Apparently Socrates in ancient Greece was strongly opposed to the new practice of writing. He thought that it would kill the long-established skill of memorizing and reciting long stories. Furthermore he thought that writing would replace or discourage conversation. It seems ludicrous that any intellectual could oppose writing. However, every innovation involves an element of destruction.

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