Tag Archives: Beverages

Got Open Innovation?

I am calling out the dairy industry and I am asking them a question. Where are your open innovation initiatives? Having done some quick research on the dairy industry in relation to a FMCG project, I am working on, I was a bit stunned to learn how little open innovation activity there seems to be within the dairy industry.

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Coca-Cola Looking to Bring Some Innovation to Your Home?

Recently I came across an announcement that Coca-Cola is partnering with Green Mountain Coffee Roasters to sell Coke products as part of Green Mountain's new home beverage system slated for a release later this year. For those of you who aren't familiar with Green Mountain, they make the popular Keurig in-home single-serving coffee machine (which became a popular home and office item after Nespresso's patents expired). Is there any innovation here?

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Starbucks' Refreshing Innovation

Sometimes it is better to be late than never. Starbucks recently announced a new line of energy drinks - Starbucks Refreshers. There are two flavors Cool Lime and Very Berry Hibiscus and instead of copying other energy drinks, and use the same active ingredients as the usual suspects, they instead decided to use something uniquely Starbucks - green coffee extract.

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