Tag Archives: ask why

Overcome Customer Concerns – Transfer the Risk

During the economic depression which followed the financial crash of 2009 car sales slumped across America.  Automobile makers tried all sorts of promotions, many featuring big price cuts, but they could not lure buyers onto their forecourts and persuade them to buy.  Rebates and other traditional incentives just were not working.  Hyundai USA took a different approach.  They kept asking ...

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