Social Media

Changes Coming in the Twitter Suggested User List

At a conference in Malaysia, Twitter co-founder Biz Stone said the Suggested Users List (SUL), a boon in followers for anyone on it, will be going away sometime in the future: “That list will be going away,” Stone said at a conference in Malaysia. “In its stead will be something that is more programmatically chosen, something that actually delivers more ...

Read More »

Are Facebook And Twitter Bad For Your Brain?

Or Does It Actually Make You A Better Person? by Idris Mootee Here is an old vision of a high-tech future. It is old magazine illustration in 1969 a Japanese Sunday magazine, which show life in the future, pervaded by computers. This illustration “The Rise of the Computerized School,” by Shigeru Komatsuzaki is an illustrated scenario of what schools will ...

Read More »

Do You Have Social Media Influence?

Social media influence; the harsh reality is that you either have it or you don’t. I’m going to tell you the cold hard truth about social media…what you need to know that most people won’t tell you. While anyone can have a social media presence, not everyone possesses social media influence. It’s clear to those in the know that social ...

Read More »

Five Steps to a Successful B2B Social Media Strategy

The beauty of most social media channels is that they’re so easy to join and engage. Most are free. It takes just a few minutes to get set up, and literally seconds to start publishing. But if you’re marketing and selling a B2B product, a simple five-step process can ensure you’re getting the maximum, measurable yield from your efforts in ...

Read More »

Why Education Needs Social Media

by Venessa Miemis I read an article the other day on John Merrow’s blog, titled ‘Technology in Schools: Problems & Possibilities.’ In it, he outlines three fears he has concerning the implementation of emerging media technologies into education: The digital divide (gap between people with access to technology and those without) Schools will resist innovation and become irrelevant Schools will ...

Read More »

Twitter Devices and Business Model Design

Industrial Design, Busness Model Design And Design For Change by Idris Mootee I was chatting with some members of our design research team just yesterday next to the cooler the other day. We were talking about how the iPhone is such a bad phone and a great media player, and the Backberry is such a great email gadget but a ...

Read More »

It is NOT who you know

Why Trust Trumps Volume by Matt Heinz The assumption that a big network – thousands of followers on Twitter, an enormous rolodex, a really big mailing list – directly translates into influence and performance is ridiculous. Anybody can build a big list of names. The more important question is whether those people care about you. Do they respect you? Do ...

Read More »

Search Engine Tweet Ranking Algorithms

Anyone remember when Loic LeMeur had the temerity to suggest Twitter rank its search results by the number of followers people have? His post, with 109 comments and reaction from Michael Arrington, Robert Scoble and many others, clearly struck a nerve. Fast forward to the past couple weeks. Both Microsoft Bing and Google announced deals to provide tweets in search ...

Read More »

Join our Innovation Discussions on LinkedIn

I created the Innovation Excellence group on LinkedIn five months ago and it already has 4,750+ members getting together to share innovation articles, discussions, and job postings. Blogging Innovation’s mission is to make innovation and marketing insights accessible for the greater good, and the LinkedIn group is another way for us to help facilitate conversation, collaboration, and education. LinkedIn groups ...

Read More »

Innovating with Task Unification and Social Media

Embracing social media and the myriad of Web 2.0 tools is more challenging than just setting up a Facebook account or adding a “Follow Me on Twitter” link. Organizations struggle with how to take advantage of the power of Web 2.0. Where do you start? How do you tie these new tools in with your current website? How do you ...

Read More »