Product Innovation

Does Your Product Make the Cut?

Imagine that you are looking for a new car or SUV. Because you live 40 minutes away and encounter heavy traffic and winter snow on your way to work, you want high gas mileage and all-wheel drive. If a car or SUV does not have these features, you will not even consider it

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What Does the Crowd Know?

In one of my favorite movies, The Blues Brothers, the guys get themselves into a jam. They are supposed to play at Bob's Country Bunker, and don't really know what kind of music the audience enjoys. When they ask the waitress she responds, "Both kinds. Country and Western". Like the folks at Bob's Country Bunker I happen to enjoy both kinds of innovation, internal "closed" innovation and external "open" innovation.

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40 Reasons Why We Struggle with Innovation

The fuzzy front end of innovation confronts you with a lot of questions. For the new edition of my book Creating innovative Products and Services, I have posted a question on front-end innovation struggles to innovation practitioners in more than 20 Linkedin groups. The response was massive. I made a list of forty reasons why people struggle starting innovation in their companies in daily practice.

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Naming the Product First

Conventional wisdom has it that the best time to name a new product is after you create it. Unconventional wisdom has it the other way around: first you give your product a name, then you create it. With this approach, the name -- instead of being the description of your creation -- becomes the catalyst for its existence.

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3 Lessons in Disruptive Innovation to Learn Today

Disruptive innovations have a knack for penetrating or outright creating new markets where none previously existed. The inventions behind a disruptive innovation sell. They are the ultimate proof point of utility because they literally disrupt the status quo in some vertical or space often providing a consumer with a new experience or service they didn't even realize they wanted.

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Keep Failing Until…

Everything matters. The culture of innovation fostered by Louis, the passion of every employee doing what they know how to do and an organization that is connected with a shared mission is our formula. Will it work? We believe it will but if you don’t, ask me again in 13 months and 13 days.

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Do It Yourself Healthcare

Healthcare is undergoing a business model revolution. Technology is creating new competitors, new services and new ways for consumers to be involved in their own health. One day soon consumers may be able to give themselves an eye exam with a new system called NETRA.

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