Product Innovation

2011 PREDICTIONS: How Did I Do?

For many years now I’ve made predictions, and for just as many years I review how I did. This is the week I do the reviewing, my predictions for 2012 should arrive around the New Year, assuming I find the right inspiration. 2011 was a strange year in many ways. We lost Steve Jobs, stupid Internet legislation reared its ugly ...

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Four Innovation Insights From Customers

Customers, properly, have been having a renaissance of sorts in terms of business thinking. Peter Drucker famously espoused a very customer-centric business philosophy. Nowadays, social CRM represents the return of a customer-first orientation. Last year, Altimeter published the 18 use cases of social CRM. Included in those use cases were several that relate to innovation.

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Does Your Product Make the Cut?

Imagine that you are looking for a new car or SUV. Because you live 40 minutes away and encounter heavy traffic and winter snow on your way to work, you want high gas mileage and all-wheel drive. If a car or SUV does not have these features, you will not even consider it

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What Does the Crowd Know?

In one of my favorite movies, The Blues Brothers, the guys get themselves into a jam. They are supposed to play at Bob's Country Bunker, and don't really know what kind of music the audience enjoys. When they ask the waitress she responds, "Both kinds. Country and Western". Like the folks at Bob's Country Bunker I happen to enjoy both kinds of innovation, internal "closed" innovation and external "open" innovation.

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