Design

Steve Jobs and Thomas Edison

“Genius is 1% inspiration and 99% perspiration.” The most frequently cited words ever spoken by Thomas Edison - for better or for worse - stand as a benchmark for the relationship between inspiration and human effort. But most people need more than 1% inspiration to do anything. In his genius, Edison only needed 1% inspiration…and our mourned wunderkind Steve Jobs as well. But the rest of us need much more than 1% to swing us into action.

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20 Tips for Ideation Excellence

The fuzzy front end of innovation confronts you with a lot of questions. In my new book ‘Creating innovative Products and Services’ I try to solve them with the FORTH innovation method. The fuzzy front end is the nickname for the start of innovation or ideation phase. Getting innovative ideas is a vague process. It’s considered as hard to do. ...

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The Innovation Discipline – Manage and Optimize It

Innovation is a discipline like Marketing and Finance. It needs to be designed, managed and optimized. Creativity is an easy subject to write about but also a difficult one. Creativity is too heavily linked to novelty rather than purposeful creativity that powers up innovation and create positive and sometimes disruptive change. I am looking forward to finish writing this and ...

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Confusing the Pilot and the Prototype

I found  an innovation team the other day that spends its life doing pilots Now, don’t get me wrong. That is a perfectly good way to make innovation investments. Pilots are an important outcome of the innovation process because they let an organization “suck it and see” before they take whatever-it-is to a broad base of customers. But I was struck, when talking with this ...

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Improving Engineering with WHY, WHAT, HOW

When asked how to improve manufacturing, the recipe is clear: lean. When asked how to improve engineering, the recipe: there isn’t one. Each engineering improvement effort is unique; though there are common themes and building blocks, each has its own fingerprint. Each company has its own strengths, weaknesses, opportunities and threats; each company has unique products and markets; each its ...

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