Business Models

Simple Formula That Explains Why Anyone Would Buy Your Invention

The following is taken from a course that I developed and currently teach at the Cox Graduate School of Business at the Southern Methodist University (SMU) in Dallas, Texas, named “Evaluating Entrepreneurial Opportunities” (CISB 6226) The subject of this article is the million (or 10 million, or 100 million, or a billion ) dollar question. Why would my target market ...

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3 Ways To Join The Direct-To-Consumer Subscription Revolution

slim brown cardboard box being delivered through a letterbox in a front door

Direct-To-Customer Subscription The Direct-To-Consumer subscription model is booming. In fact, the online subscription service market has grown by more than 100 percent year-on-year for the past five years, jumping from $57 million in sales in 2011 to more than $2.6 billion in 2016 (McKinsey & Company). Why Now? A conflation of factors are fuelling the DTC subscription boom. The biggest ...

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Agile Leadership

Sound Like a Leader

When I started working at KLM in my first ever job as a team leader I made every mistake I see beginning leaders make. I did the work, instead of helping others to do it. I told people what to do and how to do it, instead of focussing on purpose and main goals. I thought I knew the answers, ...

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Bringing Agile Innovation into the Stage Gate Process

Everyone is talking about how to speed up their innovation process. Or, at least make it more efficient. It is the current hot topic, especially amongst the multinational Goliaths. And with good reason… Starts-ups and digital business models are proving over and over again that they are winning at the innovation game. And this is all through their adoption of ...

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Mine the Business Innovation Gaps: Seasonal Sharing for Scalability

I’ve been working with an agriculture machinery company over the years. This family run business designs and manufactures huge innovative machines that solve the current problems farmers face. Their industry is subject to the seasons, which means all farmers want new machines just before the harvest, so there’s a big peak of work in the period running up to harvest ...

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How Does Amazon Do It? Five Critical Factors That Explain Amazon’s Incredible Success

With Amazon edging towards becoming the world’s first trillion-dollar company, fresh attention is being paid to the factors that could derail its growth. The company slowed a bit this quarter, sending the stock down eleven percent. Nevertheless, this downtick should not distract from the reality that Amazon has emerged as the new model of innovation effectiveness. They are something new in ...

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Defend, Extend, and Create: Innovation for Growth at Evonik

Dr. Daniel Witthaut is Head of Corporate Innovation Strategy at Evonik Industries AG, a global leader in specialty chemicals. He completed a brilliant presentation at R&D Innovation Strategies & Process Excellence Summit last November in Berlin. He kindly accepted to answer a few questions about some of the innovation approaches he’s developing at Evonik.  1) Hi Daniel, would you explain ...

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Have You Tried New Ways to Innovate?

After relying on cost and operational efficiencies to grow the bottom line, many businesses are emerging from an innovation slumber post-recession. Now there is an imperative to refocus on organic growth. The importance of innovation in driving this growth is resurfacing to the top of the agenda. For many organizations, there are some radically new behavioural, structural and operational models of meeting this challenge are gaining popularity.

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