Author Archives: Mitch Ditkoff

Brainstorming is More Than Ideation

Most people think brainstorming sessions are all about ideas – much in the same way that Wall Street bankers think life is all about money. While ideas are certainly a big part of brainstorming, they are only a part. People who rush into a brainstorming session starving for new ideas will miss the boat (and the train, car, and unicycle) ...

Read More »