Author Archives: Marta Dominguez

How Can You Innovate Better with the 3 Questions Startups Always Ask?

Does the Startup innovation strategy apply, in full or in part, to established organizations and business in other industries? Although some strategy consultants may fancy the idea of every company in the world to get back to their startup age, I find it preposterous as well as unnecessary. It is in managing uncertainty where the old guys can learn valuable and interesting lessons from the young crew.

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MBA students and startup innovation

In a few months you might finish your MBA year. Probably you have already started making choices on what job you´d go to. As you read through junior manager positions or senior roles (depending on your career status) something strickens you: the word innovation appears repeatedly! Then you...

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