Author Archives: Jeffrey Phillips

Why Customer Experience Innovation Matters Now

This is the time of year when analysts and consultants make predictions about the upcoming year. The folks at Trendwatching.com have just released their Top 11 Consumer Trends for 2011. Almost seems like a Spinal Tap moment. Anyway, we at OVO are no exception. Each year we publish predictions based on what we believe will happen in the upcoming year. ...

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Why Calendars are the Real Barrier to Innovation

While this post is slightly tongue in cheek, I wanted to explore with you, my gentle readers, one of the most insidious barriers to innovation, the lowly calendar. While other challenges to innovation may appear more robust, it is actually the calendar that has the most subtle power. First, consider the power of the calendar on the way most business ...

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Innovation Zombies

Zombies, or the concept of the undead, seems really potent right now. We’ve had a number of movies featuring zombies lately, and a new well-received TV show on AMC highlights the zombie phenomenon – The Walking Dead. I’m not sure why there’s a sudden resurgence of interest in zombies, but I am sure that zombies are damaging your innovation capabilities. ...

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What Rockmelt Shows Us About Innovation

Here’s an interesting question. Why is there so much innovation around internet browsing? Why is it that we have Internet Explorer, Firefox, Chromium, Safari, and now RockMelt, and sure to be others right around the corner? Why so much innovation in viewing web content? What does innovation in the browser space tell us about innovation in general? After all, it’s ...

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Why Innovation Matters Now

As the economic downturn settles in for its second year and promises to hang around like a slacker twenty-something on the couch, there is a growing divide between the innovation haves and have nots. Firms that were relatively innovative before the economic slowdown have for the most part sustained a high level of innovation investment. That’s not uniformly true, however. ...

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Failure Must Always be an Option

I chose the title of this point tongue in cheek, because I have a great friend in the military and his signature is FINAO – Failure is not an option. In the military, when every decision is life and death, that mantra is correct. In innovation, however, failure must always be an option. I’ve been scanning Twitter posts and other ...

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The Five Uncertainties of Innovation

Let’s face it. Innovation isn’t hard, it isn’t complicated, it isn’t unattractive work. Innovation is really difficult because it is new and fraught with uncertainties. Since we’ve been trained to abhor vacuums and uncertainties, many firms shy away from innovation, and use excuses like “It’s too hard” or “The pay-off is hard to predict” or a number of other arguments, ...

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