Author Archives: Jeffrey Phillips

How to be More Innovative in 5 Easy Steps

This is one of those posts where the topic feels so large and so poorly defined as to be almost impossible to describe. Yet we get this question all the time - what can we do to be more innovative? Every firm is in a rush to become more innovative, yet few have the time, resource or attention required. I'm going to address in this post how to create an innovation discipline, since we believe that is the only way to sustain competitive advantage.

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Why IT Says No to Innovation

Pity the IT manager. He (or she) is increasingly under pressure from product managers, business line leaders and others who want "innovation". Whether that's more data, or more insight from their data, or perhaps the product manager wants to deploy a new product - innovation is a constant demand. And while the IT folks would love to support innovation, they more often than not say "no". Who, in this day and age, can possibly say "no" to innovation?

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Irresistible Innovation meets Immovable Object

I'm going to let you in on a secret. Doing innovation isn't really all that hard, once you get the hang of it. Yes, there are dozens of methodologies and approaches. You can tap into your employees and/or your customer base for ideas. You can search for interesting technologies in research labs and universities. You can prototype, test and tweak ideas based on customer pilots. In fact, you can do just about anything in innovation. That is, if you can get it started.

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The Tyranny of Today Blocks Innovation

The tyranny of today? What's not to like? For innovators the tyranny of today is personified as Lex Luther, superman's alter ego. The tyranny of today as a phrase does more, with less, to describe the barriers to innovation than almost any description I've heard. And I should know, I wrote Relentless Innovation trying to define how to overcome the tyranny of today.

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What is an Innovation Consultant?

So my wife's favorite aunt has arrived for a visit. This sounds like the set up for a vaudeville punch line but actually leads to some great stuff. We sat at dinner last night and she turned to me and asked "So what does your firm with the funny name (OVO) do, anyway?" I love slash hate this question, especially from people who aren't quite sure what "the Google" is, anyway.

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