Author Archives: Greg Satell

The Genomics Revolution Is Now Moving At Full Steam. Here’s What It’s All About:

We tend to think of innovation as a single event, but the truth is that it’s an extended process of discovery, engineering and transformation. First, a scientist discovers a new phenomenon, then others figure out to use that knowledge to create a viable solution to an existing problem and finally a particular industry or field is transformed. This process usually ...

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DNA may be the Answer to Data Storage Problem

Data, as many have noted, has become the new oil, meaning that we no longer regard the information we store as merely a cost of doing business, but a valuable asset and a potential source of competitive advantage. It has become the fuel that powers advanced technologies such as machine learning. A problem that’s emerging, however, is that our ability to produce data ...

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Here’s Why You Shouldn’t Find Your Tribe

While history tends to single out individuals, the truth is that when you look behind the story of any heroic leader, what you find is a network of loyal supporters, active collaborators and outside facilitators that are behind any great achievement. Nobody accomplishes anything significant alone. That’s probably why it’s become fashionable for pundits to encourage us to “find our ...

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These Are the Skills Your Kids Will Need for the Future (Hint: It’s Not Coding)

An education is supposed to prepare you for the future. Traditionally, that meant learning certain facts and skills, like when Columbus discovered America or how to do long division. Today, curriculums have shifted to focus on a more global and digital world, like cultural history, basic computer skills and writing code. Yet the challenges that our kids will face will ...

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Why We Need More Women In Innovation

Why We Need More Women In Innovation

Every once in a while I get a comment from an audience member after a keynote speech or from someone who read my book, Mapping Innovation, about why so few women are included. Embarrassed, I try to explain that, as in many male dominated fields, women are woefully underrepresented in science and technology. This has nothing to do with innate ...

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How IBM, Google and Amazon Innovate Differently

Every organization strives to innovate, but few succeed consistently over time. That’s why so many once dominant companies hit a peak and then decline. A recent study estimates that 50% of the current S&P 500 will be replaced over the next ten years. Success is supposed to breed success, but it often breeds failure. Yet IBM, Google and Amazon have ...

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Why the Next Big Thing Never Turns Out Like You Think It Will

The first thing we think about when we first hear the news about a major breakthrough is the great possibilities it unlocks. The space age spawned fantasies about living like the Jetsons and riding around in flying cars. That still hasn’t happened and possibly never will. Yet we’ve still benefited great from space technologies. Satellites have truly changed the world. They ...

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If You Want to Change the World, You Need to Start With a Keystone Change

On December 31st, 1929, the Indian National Congress, the foremost nationalist group on the subcontinent, issued a Declaration of Purna Swaraj, or complete independence from British rule. It also announced a campaign of civil disobedience, but no one had any idea what form it should take. That task fell to Mohandas Gandhi. The Mahatma returned to his ashram to contemplate ...

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