Author Archives: Braden Kelley

iPhone Pro Update

For those skeptics out there who doubt that Apple will launch an iPhone Pro sometime between October 2008 and January 2009 at Macworld, check out this BusinessWeek article. The synopsis is that the iPhone 3G is $53/unit cheaper to manufacture than the original iPhone according to analysts. This puts the cost to produce the iPhone 3G at $173 versus $226 ...

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The Second Coming of the iPhone

To commemorate the launch of the second version of Apple’s iPhone, I’d like to revisit my original iPhone article from one year ago. In that article I theorized why the iPhone would not succeed, at least not in its first incarnation, and why it would not be until its third version that it would be a runaway success. So, one ...

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Food Innovation – New Tastes using Old Methods

Ever notice how long food ingredient lists have gotten over the past thirty or forty years? Distribution and logistics hurdles used to require that food was a local and fresh affair. Then television and new distribution and logistics capabilities enabled the creation of regional and then national grocery chains. This encouraged companies to make one centralized product in quantity for ...

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Announcing the Innovation Community

I am pleased to announce the launch of the new multi-author Innovation Community at https://innovationcommunity.ning.com The Innovation Community provides: A forum for people interested in driving business results and discussing innovation topics Centralized access to the writings and videos of several visionaries:– Gary Hamel, Clayton Christensen, Geoffrey Moore, Michael Raynor, Braden Kelley, David Sable, Stephen Shapiro, and the minds of ...

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A Mobile Dining Innovation

          VS.           OK, there aren’t too many food concepts that I would call innovative, but here is one: It’s a business that is starting up here in Seattle called Skillet Street Food. It’s concept is that it retrofits Airstreams into working, mobile kitchens that serve “evolved cuisine” during breakfast and lunch at locations that change day-to-day. But not day-to-day in the ...

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Why MyStarbucksIdea is a Bad Idea

Today we will examine Starbucks’ open innovation attempt – MyStarbucksIdea. You may have come across it already, but it is worth examining because it represents one of the largest open innovation efforts to date, and it is the first I have seen built on a customized salesforce.com platform. Some might say it is just a fancy suggestion box and not ...

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Uncrossing the Wires – Can Clearwire be Fixed?

Clearwire is the first major WiMax broadband service offering. The company initially launched with fixed-line replacement broadband for people’s homes or offices. This puts them into direct competition with cable and DSL providers. Let’s look at the landscape to see how Clearwire stacks up: Provider Plan Name Price Speed Term Clearwire ClearPremium Choice $26.99 1.5 Mbps 2 yrs Clearwire ClearPremium ...

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The Trouble with Tully’s

Running at “half-caff” in a caffeinated world. In the first of a series of “From the Outside Looking In” articles I will give my take on how I would address challenges that different companies face. For those of you not from Seattle or familiar with Tully’s, it is a regional coffee chain based in Seattle. It probably has the distinction ...

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Hot Spots of the Valley

Curious where some of the big deals have gotten done in Silicon Valley? For a bit of Friday fun, check out this video: Of course you won’t get a deal by just hanging out in these places, but if you slip your one-pager into the menus, who knows. 😉

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