Here is a wonderful article by Rupert Cornwell on American’s obsession with statistics — or what Charles Seife, NYU Professor, has deftly named “proofiness” — “the art of using bogus mathematical arguments to prove something that you know in your heart is true — even when it’s not.”
Charles and Rupert are in good company. Approximately 9 out of 10 innovation consultants would agree.
So did Albert Einstein several years ago when he proclaimed: “Not everything that counts can be counted; and not everything that can be counted counts.”
Mitch Ditkoff is the Co-Founder and President of Idea Champions and the author of “Awake at the Wheel”, as well as the very popular Heart of Innovation blog.