Tag Archives: marketing

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Let’s look at the impact of digitalization and cloud computing (the connecting of people and machines) and the considerable upheaval caused in the marketing mix. Continue reading

Posted in Creativity, Innovation, Technology, collaboration, marketing | 2 Comments

As an organization, you need a clear purpose to connect with your employees and customers on an emotional level, in an engaging, meaningful and compelling way. Continue reading

Posted in Apple, Business Models, Culture & Values, Disruption, Entrepreneurship, Innovation, Strategy, culture, marketing | 1 Comment
Ines Dartiguenave

Communication, marketing and innovation: an explosive cocktail for a powerful brand! Inès Dartiguenave examines 3 steps where communication and innovation can substantially benefit from each other. Continue reading

Posted in Innovation, collaboration | 5 Comments

Creativity drives problem solving, innovation and entrepreneurship. It is a critical skill (and mindset) that leads to new and more efficient solutions to existing problems. It also enables individuals and organizations to find ways to address customers’ needs as a differentiating factor. In theory, creativity is widely praised and desired. But, in reality, creative solutions are often met with pushback, reluctance and even hostility. Continue reading

Posted in Creativity, Leadership, Management | 2 Comments
Top 100 Innovation Articles of 2014

2014 was the third full year of operations for Innovation Excellence. To celebrate we’ve pulled together a list of the Top 100 Innovation Articles of 2014. Did your favorite make the cut? But enough delay, here are the 100 most popular innovation posts of 2014 (each receiving 5,500 – 44,500 page views): Continue reading

Posted in Feature Of The Week, Innovation, News, Top 10 | 6 Comments
The Rising Tide of Open Innovation - Who, Where and Why

Numbers Show Increasing Adoption of Open Innovation Among Big Companies – here’s the where, what and why behind these numbers… Continue reading

Posted in Feature Of The Week | 9 Comments
Mind the Change Gap

Are You Innovating at the Speed of Change? The world is changing all around us at an increasing rate, and individuals (and yes organizations too) are struggling to cope with this ever increasing pace of change. In fact, over the last 50 years the average lifespan of a company on the S&P 500 has dropped from 61 years to… Continue reading

Posted in Change, Feature Of The Week, Innovation | 8 Comments