Tag Archives: Design Thinking

Design Thinking to Bring Problems into Focus

Design Thinking involves 5 steps that begin with learning from customers and ends through iterations of product design and prototyping, producing a product that solves the customers’ problem in a valuable way – a solution they love. Continue reading

Posted in Design, Innovation, Interviews | 1 Comment

Over the past 20 years, we’ve seen a radical shift toward design as a fundamental source of value. It used to be that design was a relatively narrow field, but today it’s become central to product performance and everybody needs to be design literate. Continue reading

Posted in Design, Innovation | Leave a comment

Recently, I was quite delighted to see my post Integrating Lean Startup and Design Thinking ranked #11 of the Top 100 Innovation Posts 2014 at Innovation Excellence. Once again, I was pondering why this post has been by far the most resonating one I’ve written up to now. Continue reading

Posted in Build Capability, Innovation, Management, Uncategorized | 12 Comments
Five Hottest Innovation Tools

In 25 years in the innovation field, I’ve seen a lot of innovation tools come and go. Let’s face it, tools are trendy. They get introduced with great fanfare at conferences or in the Harvard Business Review. A high profile company or two starts touting the tool. A case study gets written up. And then, often as not, the tool gently fades away. Continue reading

Posted in Innovation, Open Innovation, Processes & Tools | 1 Comment

Lomig Unger is an expert in collaborative innovation framework, with a 15 years experience in innovation, and 11 in the car industry. Deeply involved in Renault Creative People initiative, he draws some lessons from this ideas-sparkling entity. Continue reading

Posted in Creativity, Culture & Values, Innovation | 4 Comments

The Lean Startup concept is an appropriate choice for creating new businesses through development of an already existing idea or vision. Design thinking, on the other hand, might be preferred if the right business idea has not been found yet and customer needs or problems are still vague. Continue reading

Posted in Build Capability, Innovation, Uncategorized | 10 Comments
Design Thinking: a pharmaceutical puzzle

We’ve just completed the design and delivery of an innovation conference for a pharmaceutical company in Ireland. Our theme at the conference was navigating constraints in a highly constrained business environment. After some initial diagnostic work, we came up with the idea of mazes, puzzles and games as a design principle. Continue reading

Posted in Build Capability, Design, Innovation, People & Skills, Processes & Tools | 4 Comments