Tag Archives: Apple

Conventionalism, risk aversion and complacency kill innovation and entrepreneurship. Through our education, from kindergarten to grad school, then through our professional lives, we have been shaped in the same mold, even though we hear here and there that we need to “think outside the box”, that box being only aimed to fit into a bigger box, like the Russian dolls. Continue reading

Posted in Creativity, Management, collaboration, culture | 8 Comments
Screen-Shot-2014-09-09-at-12.02.38-PM

After hearing U2 announce, during Apple’s keynote last week, that their surprise new album, Songs of Innocence, would be available for free on iTunes, I was impressed but dubious. Continue reading

Posted in Apple, Consumer Innovation, Design, Experience Innovation, Headlines, Op Ed | 1 Comment
Don’t Be the Best, Be the Only One

A couple of weeks ago I asked if corporates really want to innovate like startups. One of the obstacles corporates have towards innovating like startups is overcoming their myopic view of competition: me-too-ism. Continue reading

Posted in Entrepreneurship, Innovation, Product Innovation | 2 Comments
The No. 1 Challenge to Innovation

The biggest challenge to innovation is not how to generate new ideas and opportunities. It’s how to make innovation a deeply embedded capability in the organization. Continue reading

Posted in Feature Of The Week | 11 Comments
Smartwatches: Past, Present and Future

Ever since the successful KickStarter campaign of the Pebble Watch, smartwatches have been rolling out left and right. Greg Swan has tracked, researched, tested and worn multiple smartwatch designs in his role as Senior Vice President, Creative Technology Innovation. He’ll share his thoughts on what’s out there and what’s to come. Continue reading

Posted in Presentations | 2 Comments

The golden rule is that you should base new product initiatives on a combination of your technical expertise and evident customer needs. But innovators are rule breakers so you can try a new product based on just one of these criteria. Continue reading

Posted in Build Capability, Case Study, Customers, Innovation | 1 Comment
Apple - Think Different

A brand is the external reflection of a company’s inside culture and core values. In order for a brand to stay relevant, be different and unique, it must reinvent itself continuously. If a company’s products or services don’t change the game regularly, they suddenly become a commodity, as unique and innovative they could have been at some point. Continue reading

Posted in Apple, Innovation, Strategy, marketing | 6 Comments