WeDemain Big A Dufosse

BIG is the unit targeted to breakthrough innovation initiated by Pernod-Ricard group. Rather than stepping into single opportunities, BIG develops ‘platforms of opportunities’, fostering a comprehensive dialogue with business units. Let’s follow our guide, Alain Dufossé, BIG’s Managing Director. Continue reading

Posted in Build Capability, Case Study, Consumer Innovation | Leave a comment
The Executive's Guide to Mergers and Acquisitions

When growth from incremental innovations and line extensions fails to help meet growth goals and strategic objectives, many executives turn to mergers and acquisitions (M&A) to buy the required capabilities. M&A activity in 2013 exceeded 2 trillion dollars and 20,000 transactions, with more than half the value focused in North America, and the trend is… Continue reading

Posted in Finance, Innovation, Management | 1 Comment
Hult Prize

For me, I got out of the event was that the world is changing and if we don’t do anything, it will get worse and worse and soon most of the population will be struggling, and many will look back to this day and think, why didn’t we do anything to stop this. As the world changes, us as humans must change too. The Hult Prize can teach kids this and they will think in a whole new way Continue reading

Posted in Disruption, Health/Healthcare, Innovation Teaching Story, Social Innovation, Sustainability, education | 1 Comment
Why You Should Earn Your Innovation Certification

I am strong believer in continuous learning and improvement. I also do believe that we use a very small fraction of our brain’s intellectual power. I often recommend to pricing, marketing, and innovation professionals that they should invest 3 to 5% of their annual income in training and developing themselves. One way to do this is… Continue reading

Posted in Build Capability, Innovation, Management, Processes & Tools, education | Leave a comment
Modern Mass Customization – Rule 1: Modularize your People, Processes and Products

Companies who wish to optimize their business for mass customization should consider modularity to be a critical imperative. In this case, modularity refers to the use of individual product components, processes and teams that exhibit a consistent and predictable function on their own, but can be combined and arranged into systems that function in new and unpredictable ways. Continue reading

Posted in Innovation, Product Innovation, Strategy, collaboration | 1 Comment
Modern Mass Customization – Rule 2: Follow the Rules

For practical reasons, manufacturers have to set limitations on range of configurability in their product architecture. These limitations are driven by a wide variety of business and technical requirements, including manufacturing constraints (Is it possible to assemble this?), and sales and marketing strategies (Do we want to offer this to our customers?) Continue reading

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Storytelling is out, enter Storydoing

As the founder of Southwest Airlines, Herb Kelleher did something no other person in the airline industry could do—grew an airline from nothing to more than 3500 flights a day, and turning a profit every single year. How? A fanatical dedication to thinking and doing things differently. Continue reading

Posted in Consumer Innovation, Innovation, marketing | 8 Comments