Category: Product Innovation
Michael Sliwinski, the CEO and Founder of Nozbe, was a recent guest on the TechnologyAdvice Expert Interview Series to share his insight on wearable technology. This post highlights this conversation. Continue reading
Nielson released its 2015 BREAKTHROUGH INNOVATION REPORT tthat features best practices from winning brands – with seven specific case studies from Pepsico, Kraft, MillerCoors, Kellogg’s, Nestle Purina, Atkins and L’Oreal Paris. Continue reading
Creating better products is hard. It is the work of a cross-functional team of talented innovators, developers, coders, engineers, manufacturers, marketers, sales people, and many more, that creates products that win the mind and wallet of the consumer. But where is our real challenge with creating successful products? Continue reading
Five Leading Practices for Collaborative Development Partner Selection and Management Continue reading
Many innovators recognize the value of lead users, but the trick is developing a systematic means of identifying them. Continue reading
When seeking true breakthrough innovation you are, by definition, working in unknown territory. Your objective is to develop a new business model or transformative new product or service. In this situation, it is better to find out today versus tomorrow that the key, most sensitive levers you are counting on to drive the business case are not valid. Continue reading
This article is part of a series of posts covering innovation in Indiana.
In the recent months there’s been a lot of buzz around hotel chains adopting proximity technology to enhance their guest experience, whether the technology uses NCF, RFID or BLE.
If, like me, you’ve had your fair share of business travel, you often experience problems. Airline delays. Congested traffic. Key doesn’t work. Room not ready. Long lines. The list goes on. It can be really inconvenient to travel, and the industry is constantly searching for new ways to develop brand loyalty among consumers. Continue reading