Category: Innovation Perspectives

This is the first of several ‘Innovation Perspectives’ articles we will publish this week from multiple authors to get different perspectives on ‘How should firms identify innovation opportunities and predict market potential at very early stages and in new areas (“green fields”) and ambiguous environments?’. Here is the initial perspective in the series: 8 Ideas for Better Identifying & Forecasting Early Stage Innovation by Mike Brown With various factors stacked against successfully identifying and accurately forecasting demand for brand new markets and radically different offerings, this month’s Innovation Perspectives topic seems like a slam dunk. No, not “slam dunk” as in easy; “slam dunk” as in you’re likely to be slammed for whatever you project and even more likely to see your new product dunked in the cold reality of a very inaccurate forecast. There’s no single answer to doing this more successfully, so here are 8 ideas for improving … Continue reading

July’s opportunity to contribute your Innovation Perspectives is now here. This monthly feature presents our loyal readers with different perspectives on a single topic all in one place – from several different authors. It gives our innovation community the opportunity to compare, contrast and discuss them in the comments here on Blogging Innovation and with the 3,250+ people in the Continuous Innovation group on LinkedIn. Here is this month’s topic from Drew Boyd for publishing the week of July 26-August 1, 2010: — How should firms identify innovation opportunities and predict market potential at very early stages and in new areas (“green fields”) and ambiguous environments? Thank you to Planview for sponsoring Blogging Innovation this month. Find out more about Planview here. The submission deadline is midnight GMT on July 24, 2010 Several contributing authors will be writing articles on this topic, but you are also welcome to submit an … Continue reading

Innovation Perspectives is our monthly feature to present our loyal readers with different perspectives on a single topic all in one place along with the ability to compare, contrast and discuss them in the comments here on Blogging Innovation and in the Continuous Innovation group on LinkedIn. June’s topic was:”What are three specific actions that a non-innovative company can take to become more innovative?” Jeffrey Phillips – Decide to be Different Yann Cramer – Truth Serum Paul Sloane – A Three-Legged Stool Mike Brown – Turnaround Innovation Mike Dalton – 3 Steps to Caffeinate Your Innovation Mark Turrell – Get Realistic and Start Small Mark Prus – The Three I’s Kevin McFarthing – Create an Honest Crisis Bryan Mahoney – Tangible and Measurable Meri Gruber – Connect and Reward Ric Merrifield – Don’t Be Michael Jordan Jose Mello – Environment to Spur Innovation Rocco Tarasi – Three Baby Steps to … Continue reading

This is the fourteenth of several ‘Innovation Perspectives’ articles we will publish this week from multiple authors to get different perspectives on ‘What are three specific actions that a non-innovative company can take to become more innovative?’. Here is the next perspective in the series: by Braden Kelley Sometimes I think that people out there talking about innovation try and make crafting a good innovation process sound harder than it is and the work of making innovation happen sound easier than it really is. Whether this is self-serving behavior to try and drive people to buy their books or consulting services, I’m not sure, but let’s give them the benefit of the doubt and assume it’s not. Instead let’s see if we can simplify some of what we know into three specific actions that a non-innovative company can take to become more innovative: 1. Make a Commitment Many organizations say … Continue reading

This is the thirteenth of several ‘Innovation Perspectives’ articles we will publish this week from multiple authors to get different perspectives on ‘What are three specific actions that a non-innovative company can take to become more innovative?’. Here is the next perspective in the series: by Rocco Tarasi When we think of innovative companies we think of the Apple, Google, Facebook, etc. But for every innovative company, there are thousands of companies that are long, long way away from being innovative. And even companies that are innovative in one area like product development could be the complete opposite in their IT, HR or Accounting departments. (Innovation isn’t just about cool new products, after all). A company that isn’t at all innovative should take baby steps and then build on those over a period of time. Imagine that you are the owner of a business and want …

This is the twelfth of several ‘Innovation Perspectives’ articles we will publish this week from multiple authors to get different perspectives on ‘What are three specific actions that a non-innovative company can take to become more innovative?’. Here is the next perspective in the series: by Jose Mello To set up an innovation culture in a company, one basic need is to create a proper environment for the innovators to grow. Innovation requires more than creativity. Innovation requires a process and people able to connect creativity with real business needs. There are three factors that can help us to create this “innovation environment”: Connectivity Among People Knowledge Management Essential Problems Connectivity Among People The whole can be much more than the sum of the parts! When you connect people inside and outside the company, you can create a collective brain capable of creating things quicker and more powerful than a … Continue reading









