In the “How to Innovate…Strategically” paper, we examine how and when to use four common approaches to innovation, and which companies excel at each. We uncover the limitations and the challenges when implementing each method, and the top supporting tools for each approach. Continue reading
The term “Fuzzy Front-End” (FFE) has been established for the early stage of innovation which determines the innovation effectiveness and hence ultimately innovation success. We wanted to better understand where leading firms are setting their priorities in the FFE currently and where they see things going in the future. To answer this, we conducted a study. Our train of thought and the main findings are in a two-part article series published here. Continue reading
In my last article 10 Reasons to Hire a Part-Time Chief Innovation Officer, I looked at the reasons why an organization might want to hire someone part-time to lead their innovation efforts (a follow-up to my previous post Hiring the Right Chief Innovation Officer). Now I’d like to explore the idea of a fractional employee in a much broader context with you… Continue reading
How to Gain Immunity from Funding Cuts Tips from Mattel, Inc. Martin Elliott, Senior Director of Mattel, Inc.’s New Business Ventures, tells innovators how to avoid the budget cut thresher. Think like a V.C.
Some reasons innovation budgets get cut: wrong executive sponsor, turnover, don’t demonstrate value, or core business takes a hit. Continue reading
Are you using the right discovery tools and methods to uncover the insights you need to make “health food”? Make sure you are. Your customers will thank you. Especially if you happened to ignore their voice. Continue reading