Category: Growth

The Mid Zone

The Front End / Back End model was right for its time… however, fast-forward nearly a quarter century, and we find that things have changed a bit. Continue reading

Posted in Business Models, Change, Disruption, Feature Of The Week, Governance, Growth, Innovation, Innovation Perspectives, Leadership & Infrastructure, Management, People & Skills, Product Innovation, Strategy, marketing | Leave a comment
Innovation Sighting: Adjustable Airline Seats

Here’s a nice example of the Attribute Dependency Technique, one of five in the innovation method called Systematic Inventive Thinking (SIT). It’s a great tool to make products and services that are “smart.” They adjust and learn, then adapt their performance to suit the needs of the user. Continue reading

Posted in Consumer Innovation, Creativity, Growth, Strategy | Leave a comment
The Problem With Corporate Innovation

If that sounds like a pretentious title, you are probably right, but it’s time to start talking about the fact that so many companies simply cannot innovate effectively. Continue reading

Posted in Growth, Innovation, Leadership | 6 Comments

If you’ve ever received a lollipop after an unpleasant visit to the doctor, or received a gold star in Kindergarten for good behavior, then you’re already familiar with the concept of gamification. On its face, it can be considered complex and unapproachable, but in fact, its basic premise has been around longer than we think. Continue reading

Posted in Digital, Games, Growth, Innovation, Inspiration | 3 Comments

Katherine Jones, the Vice President, Human Capital Management Technology Research at Bersin by Deloitte, was a recent guest on the TechnologyAdvice Expert Interview Series and shares her insight on the intersection of sales, marketing, and technology. Continue reading

Posted in Change, Disruption, Growth, Interviews | 3 Comments

Dr. Leigh George, Founder and CEO of Freedom, talks about the intersection of innovation and marketing and why marketing is more important to businesses than ever in this episode of ‘The Innovation Engine’ podcast. Continue reading

Posted in Creativity, Design, Growth, Leadership, Social Media, marketing | Leave a comment
The Top Three Enemies of Innovation – Waiting, Waiting, Waiting

All innovation projects take longer than expected and take more resources than expected. It’s time to change our expectations. With regard to time and resources, innovation’s biggest enemy is waiting. There. I said it. Continue reading

Posted in Growth, Innovation, Management, Processes & Tools, Strategy | 2 Comments