Category: culture
Ideas are going through the innovation funnel and only few percent will reach the end. What’s happening with the army of ideas lost inside it? How will their creators find out what happened?
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The costs of in-market failure far outweigh the costs associated with deploying a robust front end innovation approach. Next time you need to make the case to invest in front end innovation, make sure you talk numbers.
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What are the signs that innovation in a company is set up to fail? Wouldn’t it be great to have a checklist on this? Unfortunately, innovation is too complicated and company-specific for one standard rule. It is possible, however, to become better at spotting the signs of failure. Continue reading
In this economic downturn there is more pressure than ever on executives to find new sources of growth, and as a result leaders are increasingly talking about innovation. In some organizations the leader may say “we need to be more innovative” or “we need to think out of the box” and stop there. While for other organizations it may become part of the year’s goals or even the organization’s mission statement. Only in a small number of cases will there be any kind of sustained effort to enhance, or create, a culture of continuous innovation. Continue reading
Led Zeppelin and the business lessons that can be derived from Peter Grant’s superb management of the band. Read more by Peter Cook and Steve Mostyn… Continue reading
Evolutionary psychologists understand that we survive not as individuals but as communities, and that makes all the difference. Starting from simple principles, they’ve been able to unlock many of the counter-intuitive secrets of how cultures emerge, adapt, spread ideas and produce technology. Continue reading
