Category: Celebrity

Monster Loyalty, ala Lady Gaga

Lady Gaga is one of the most well-known pop artists in the world, which is no surprise given her vocal talents and often bizarre wardrobe. She’s sold 23 million albums, won five Grammy awards, and been named by Forbes as one of the world’s most powerful celebrities. But behind the public persona lies a shrewd and calculating business professional.. Continue reading

Posted in Celebrity, Competitions, Creativity, Culture & Values, Entertainment, Growth, Innovation, Psychology, Sales, Strategy, marketing | 3 Comments

Celebrities’ roles are evolving. They are no linger just associated with tech products. They’re helping to design them. Does Design + Celebrity = Innovation? Continue reading

Posted in Celebrity, Design, Innovation, Product Innovation, Technology | Leave a comment
The Eight Dimensions of a Brainstorm Session

Most people think brainstorming sessions are all about ideas – much in the same way Wall Street bankers think life is all about money. While ideas are certainly a big part of brainstorming, they are only a part. Continue reading

Posted in Build Capability, Celebrity, Culture & Values, Innovation, Leadership & Infrastructure, People & Skills, Strategy, Time Management, collaboration | 8 Comments
Can Iron Maiden Save the Economy?

This week, I’ve prepared a round up of press articles on business, economics, entrepreneurship and music. Starting with Bruce Dickinson from Iron Maiden, who has just opened an enterprise business in the UK Continue reading

Posted in Celebrity, Culture & Values, Entertainment, Entrepreneurship, Innovation, News, The Economy | Leave a comment
10 Success Principles of Apple

Jonathan Ive joined Apple in 1992. He has gone on to be the inspiration, catalyst and driver behind products that have revolutionized technology, industry sectors and consumers’ lives across the world. He was the innovator and obsessive problem-solver to the visionary perfectionist that was Steve Jobs. Continue reading

Posted in Apple, Celebrity, Consumer Innovation, Creativity, Design, Innovation, Product Innovation, Technology | 9 Comments
Two Pints of Lager and a Packet of Crisps

This weeks post concerns the accidental discovery of a Top Ten Punk Rock Hit by Max Splodge, enthusiastic motorbiker and leader of the quintessentially English cult punk band Splodgnessabounds. Continue reading

Posted in Celebrity, Creativity, Entertainment, Innovation, culture | 2 Comments
Dean and Donald

When Entertainment decided to participate in this season’s Celebrity Apprentice it was because we recognized it as a innovative marketing platform that reached millions of people and enabled a myriad of unique promotional opportunities. We weren’t necessarily looking for a new partner, too.But in the midst of production, there was Walgreens, also participating in the show, and for the same reasons. Continue reading

Posted in Build Capability, Case Study, Celebrity, marketing | 1 Comment