Author Archives: Tim Kastelle
We all know that no one reads books any more, right? It’s because of the internet, and twitter, and Justin Bieber, I think. The argument for this was summed up by Nicholas Carr in his article Is Google Making Us Stupid? Continue reading
Most of us have an extra gear that rarely kicks in. The three obstacles to hitting your top gear are ignorance, apathy and fear – and we need to work through all three to innovate. Continue reading
People always tell us “pay attention.” What do we get in return for this payment? If we do it right, we can get better ideas – it’s actually an awfully good deal Continue reading
When you’re doing something new, do you plan it out in advance, or start in and see what emerges?
The most important phrase in innovation is… Continue reading