Author Archives: Stephen Shapiro

The other day I was speaking with a CEO who wanted me to help facilitate a conversation around the crafting of the company’s purpose statement. I asked her, “Why do you want to do this?” Continue reading

While going through security at the airport the other day, I was reminded of an important design and innovation concept… Continue reading

There’s an old tale that goes… Water, water, every where, Nor any drop to drink. Inside of organizations, there’s a corollary… Ideas, ideas every where, Nor any one can think. Continue reading

One of my favorite topics is to discuss how breakthroughs are generated by looking for someone who has solved a similar problem in a different space. Some examples I talk about in my Best Practices Are Stupid books are… Continue reading

This simple exercise makes an incredibly important point. The way you phrase a problem will lead you down the path of a particular thought process. This, in turn will lead to a particular solution. How you ask the question will impact the manner in which you innovate. Continue reading

Malcolm Gladwell has an excellent piece on how Apple created its first computer after visiting Xerox parc. In particular, he discusses how the mouse was developed. Continue reading






