Author Archives: Peter Cook

Innovation Excellence’s Executive Editor Julie Anixter caught up with Peter Cook about his newest book, The Music of Business. Continue reading

I attended a book launch for Stephen Trombley’s “Fifty Thinkers Who Shaped The Modern World.” An American author, filmmaker and musician, Trombley has undertaken a mammoth task here: The concise history of modern thought from the enlightenment up till now. Continue reading

I have recently come into contact with Bryan Mattimore, a fellow creativity and innovation author based in the US. Bryan has just released a new book called Idea Stormers, How to Lead and Inspire Creative Breakthroughs. I interviewed Bryan on some important questions facing business leaders. Continue reading

This video is a feature from BBC News on Punk Rock Business and disruptive innovation. This event, set up in partnership with the Chartered Institute of Purchasing and Supply and the Open University, delivered to 100 senior managers across a range of sectors examined disruptive innovation. Continue reading

Peter Cook speaks with Mark Lambert about his controversial thesis that innovation eats itself. Continue reading
![MSchein_Conventionphoto[1] Stop in the Name of Branding](http://cdn.innovationexcellence.com/components/com_wordpress/wp/wp-content/uploads/2012/10/MSchein_Conventionphoto1-150x150.jpg)
I interviewed Michael Schein recently, a New York based marketing and branding specialist. Check out his thinking on branding, content marketing and Rock’n'Roll here.
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Peter Cook’s top 10 business / music tips on Relationships, Motivation, Strategy, Creativity, Leadership and Marketing. Continue reading





