Author Archives: Peter Cook
Innovation Excellence’s Executive Editor Julie Anixter caught up with Peter Cook about his newest book, The Music of Business. Continue reading
I have recently come into contact with Bryan Mattimore, a fellow creativity and innovation author based in the US. Bryan has just released a new book called Idea Stormers, How to Lead and Inspire Creative Breakthroughs. I interviewed Bryan on some important questions facing business leaders. Continue reading
This video is a feature from BBC News on Punk Rock Business and disruptive innovation. This event, set up in partnership with the Chartered Institute of Purchasing and Supply and the Open University, delivered to 100 senior managers across a range of sectors examined disruptive innovation. Continue reading
Peter Cook speaks with Mark Lambert about his controversial thesis that innovation eats itself. Continue reading
I interviewed Michael Schein recently, a New York based marketing and branding specialist. Check out his thinking on branding, content marketing and Rock’n'Roll here.