Author Archives: Maria Paula Oliveira

The big key to the process of innovation is how to transform ideas into value. In a word: Execution! Continue reading

Innovation is about the trail, not the train. Trying to define what is and is not an innovation can often lead to a long and fruitless discussion. Something can be new to the company or to you, but not to the market or to the world. I prefer to understand innovation as a process. A systematic and managed process that enables companies to build the capability of transforming ideas into value. Therefore, it is important that this process involves: Continue reading

At Experian Latin America, aiming to systemize innovation as a capability in an increasingly competitive market, we implemented an ideation platform that mirrors our company’s people-oriented management strategy: collaborative, transparent, and meritocratic. Continue reading

I almost freaked out! Yes, almost lost it, went nuts. Cover of last Exame magazine (Brazil most renowned business publication): Jim Collins, one of my favorite authors, saying “Innovation can kill.” OMG! How so? How could I defend tooth and nail this issue after a statement like that? Continue reading









