Author Archives: Mike Shipulski
Doing the impossible doesn’t take a long time, starting does. More precisely, what takes a long time is getting ready to start. Getting ready is the gating item. So what’s in the way? Continue reading
What’s a new market worth without a new technology to capture it? The same as a new technology without a new market – not much. Continue reading
To do innovation, you’ve got to be all in, both physically and mentally. And to be all in, you’ve got to bust through one of the most powerful forces on the planet – denial. Continue reading
Last year is gone, and going forward things will be different. Last year’s you is gone, and going forward you will be different. That’s the thing – everything changes. Continue reading
It’s difficult to do something for the first time. Whether it’s a new approach, a new technology, or a new campaign, the mass of the past pulls our behavior back toward itself. Continue reading
Companies strive for predictability, yet if it’s predictable, it cannot be innovation. We seek comfort in our work, but if it’s comfortable it can’t be innovation.
The natural mindset of innovation is more-centric. More throughput; more performance; more features and functions; more services; more sales regions and markets; more applications; more of what worked last time. With innovation, we naturally gravitate toward more. Continue reading