Author Archives: Jeffrey Baumgartner
Do you know the difference between creativity and innovation? If so, good for you! If not, don’t worry. It seems an awful lot of people do not know the difference. Continue reading
I have been highly critical of brainstorming over the past year or two. And I am not the only one. The formal brainstorming process as defined by Alex Osborn some 60 years ago has come in for criticism since Mr. Osborn first wrote about it. But over the past couple of years, a growing body of research shows that all the assumptions behind brainstorming are flawed. Continue reading
Recently, a human resources professional asked me about how to do an ideas competition in her company. Since the advice was freely given, rather than part of a contract, I shall freely share it here as well. Continue reading
When you want real insight into problems that you are trying to solve through creativity, try becoming the problem. It’s fun and effective! Continue reading
Personal development planning can teach innovators a thing or two about implementing creative ideas and change. Continue reading
One of the principle differences between anticonventional thinking (ACT) and most other forms of idea generation, such as brainstorming, creative problem solving (CPS) and scamper, is in where you should focus your creative thinking. Almost every creative thinking tool or process encourages you to be creative with ideas. It seems logical, doesn’t it? Continue reading
If you want to push others – such as colleagues, team members, children, students, sweethearts or friends – to be more creative, there are a few simple things you can do. Continue reading
