Author Archives: Braden Kelley

Build a common language of innovation on your team

I came across an interesting branding article on a BusinessWeek blog the other day about Al Gore, and I have to say one thing about Al Gore: Has there ever been a more successful loser in history? Al Gore lost or “lost” the 2000 Presidential election (depending on who you’re talking to), and since then has gone on to amass a fortune of over $100 million in the business world and win a Nobel Peace Prize. He has created a personal brand so strong that some say that he could waltz into the Democratic primaries at the last minute, win the nomination, and possibly even the White House. No matter what your party affiliation, you have to admit that Al Gore’s turnaround of his personal brand is phenomenal. For most presidential candidates, the loss of an election usually spells the end of their political career, but Al Gore has risen … Continue reading

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Build a common language of innovation on your team

Sony has probably made its single biggest gamble to date with the Playstation 3. Lost in all of the stories about Sony’s recent struggles, is the monumental importance of Blu-ray succeeding. Sony has bet the future of two of its strategic pillars (video playback and video gaming) on Blu-ray’s success. These two strategic pillars are out on the table in a high stakes standards battle.This is not the first standards battle Sony has been in, and not even the first in the video marketplace. Many will remember Sony’s loss in the Beta versus VHS battle of the 80′s, which they lost despite having the superior technology. This time around they have paired with their nemesis from that standards battle, Matsushita, and the rival is instead Toshiba. Sony currently holds a slight lead over Toshiba’s platform, but Sony had a lead in the Beta versus VHS struggle as well, only to … Continue reading

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There was an interesting piece of news last month from a company called Eye-Fi that has come up with technology to enable digital cameras using SD memory cards to transfer photos wirelessly.The company has engineered a solution that combines 2GB of memory and WiFi in an SD memory card format. No more fumbling for cables. My camera doesn’t use that format, but what a great idea!I would definitely say this is an innovation, but unfortunately for the company, their shelf life will be short unless they figure out another product to offer. The reason I say this is that their own success will kill them. If they are successful, then all camera manufacturers will build WiFi into their cameras sooner rather than later. If they are not successful, then digital camera manufacturers will integrate WiFi functionality more slowly.Will this product be a hit? What do you think? Don’t miss an … Continue reading

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Build a common language of innovation on your team

Best Buy announced today that it has exited the analog TV business. Of course, this makes it easier for them to promote that all televisions purchased in their store will work in the all-digital future, but buried in the press release was a statement about the availabilty of converter boxes. Those choosing to be in the late majority and laggard parts of the digital television market will be able to get up to two coupons per household that will allow them to purchase analog-to-digital conversion boxes for the outrageous sum of $40/each. Of course I am kidding… $40 is a lot cheaper than buying a new television, and may serve to keep some analog tube televisions out of the landfill. It might not be a bad business to snap up outdated big screen analog televisions (27″ and up) at bargain prices on craigslist and then package them up with …

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Build a common language of innovation on your team

Free phone calls. Will they prove to be a passing fad or will the telecommunications companies have to learn to adapt to a world where people expect to communicate for free (or nearly so)?First it was Skype, then it was Jajah and iChat, but we also can’t forget the impact that Vonage has had despite its financial struggles. The tech savvy are becoming used to phone calls and video chats being extremely cheap, if not free. As this segment of customers grow and consumers of traditional telecommunications services shrinks, what will become of traditional telephony businesses?People have been exploring the idea of ad-supported mobile phone networks to provide free phones to people willing to listen to advertisements before making calls. So, what is next?Don’t tell anyone, but in one important way, the tech bubble never burst, entrepreneur’s enthusiasm to generate the next web business churns forward at a frenetic pace. … Continue reading

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Today’s telecommunications world is full of choices. It used to be that if you wanted to call someone, you picked up your landline and made a call. Now you can use a landline, a calling card, a mobile phone, a VOIP phone, Skype, or Jajah. Different options have their own best uses. If I want to dial in to a conference call using a toll-free number, I use my landline. If I want to call a friend long distance within the United States I use my mobile phone on nights/weekends. If I want to call someone internationally I use Jajah or a calling card.I’ve been using Jajah for some time and I love the simplicity and the rates. I find Jajah more useful than Skype. There is no software or headset to worry about. You just go to the web site, create an account the first time, type in the … Continue reading

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Build a common language of innovation on your team

Where would our technology industries be without the early adopters?Our technology industries thrive on those people and companies who are willing to pay high prices for the latest in entertainment technology or business solutions. Personally, I don’t have the time to beta test new technologies, either as public betas or as newly released products, so I am very happy that the early adopters are so eager and ready to do so.Because it interests me and because it is part of my job to identify where we are headed, I stay up on the latest technology; but, when it comes to parting with my hard-earned cash, there has to be a rational reason to do so.Case in point, digital television. Starting in 2009, all television signals will be digital, so there is this big push in the marketplace to sell people hi-definition digital-capable televisions. At the same time there is a … Continue reading

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