Author Archives: Braden Kelley

Push or Pull Marketing for Innovations?

Innovation is all about value, and both internal communications and external marketing have a critical role to play in determining whether an invention has any chance of becoming an innovation. When it comes to both the Value Access and Value Translation components of innovation, in most organizations the marketing department holds the keys to success. But, unless the team does a good job… Continue reading

Posted in Feature Of The Week, Innovation, Strategy, marketing | 3 Comments
A Guide to Open Innovation and Crowdsourcing

I’d like to call your attention to a book with writings from several of our contributing authors, a foreword from Henry Chesbrough, and edited by Innovation Excellence contributor Paul Sloane – A Guide to Open Innovation and Crowdsourcing. As a special value added service to the Innovation Excellence readers, inside this post you’ll find my chapter as a free sample. Continue reading

Posted in Headlines, Innovation, Open Innovation | 2 Comments
Winning the War for Innovation - New Thought Paper

There is a war for innovation brewing, and building a deep innovation capability is the only way to win it. The question is, will you lead the charge onto the innovation battlefield, or will you let your competitors bring the fight to you? Continue reading

Posted in Innovation, Leadership, Management, Strategy | 1 Comment
The Big Myth of Innovation

It seems like most people are starting to believe that it is inevitable that formal innovation efforts begin with high energy and wane over time. And that this is true even if you’ve built robust innovation processes and have strong support for innovation at all levels of an organization. I must say that what many people are portraying as inevitability is a myth, and falls prey to the age old quote: Continue reading

Posted in AXP OPEN Forum, Headlines, Innovation | 2 Comments
How to Innovate – Restoring the American Dream

For those of you that missed CNN’s special “Restoring the American Dream – How to Innovate”, here it is. In the video, Fareed Zakaria speaks with the following about the keys to innovation – Eric Schmidt, Dr. Regina Dugan, Steven Johnson, Paul Romer, Len Baker, and John Kao. Continue reading

Posted in Government, Innovation, Strategy, collaboration | 1 Comment
Innovation and Entrepreneurship Fatal Flaws

Scott Painter, Founder and Chief Executive Officer of TrueCar, made a great comment at last year’s innovation event put on by The Economist about how all ideas have a ‘fatal flaw’. But like all great insights, on the surface the audience does not always recognize all of its potential impact on their thinking, and the author of the comment does not always recognize its transcendent ability to simplify and drive impact deep into the broader context of business. Continue reading

Posted in AXP OPEN Forum, Entrepreneurship, Headlines, Innovation | 1 Comment
Illusions of Entrepreneurship

Many of you out there are entrepreneurs, running small businesses (or big ones), struggling to make your business successful. But when did you first know that you were destined to be an entrepreneur? And what challenges or ridicule have you endured as the result of your decision to quit a stable job or perhaps to never take one? Continue reading

Posted in AXP OPEN Forum, Entrepreneurship, Headlines | 1 Comment