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Actionable Ways Big Data Analytics Can Actually Improve Innovation

It’s no longer solely about asking primary research questions. In part 2 of the interview series Greg Heist of Gongos, Inc. talks about exploration across silos, disruption and decisions, and decision science as an inspiration for innovation.

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Measuring Innovation with Money

Innovation is such a heady, ill-defined concept. Innovation is one of those words – like strategy or creativity – that means either nothing or something different to anyone who hears it. But when handled correctly, genuine innovations are the lifeblood o ...

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How To Outsmart The Crowd

Most of us live busy lives.  There is work, family, maybe a hobby or two and the need for some leisure time to refresh our batteries.  So the amount of things we devote serious thought to is necessarily small and we get in the habit of not paying attention ...

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Using ‘Lead Users’ to Guide Product Development

Lead Users Guide Product ManagementEric Von Hippel, MIT Innovation Professor,  coined the term lead users, defining them as (in “Lead Users: A Source of Novel Product Concepts,” Management Science, July 1986): lead users are users whose present strong needs will become general in a ma ...

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Add Financial Elements Early in the Innovation Process

Innovation is a saturated field, but one with a hole in it. Many companies can generate thousands of potentially valuable ideas, but have no acceptable cultural method for placing a value on them. Many of these same companies can do Wicked Thinking, block ...

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Go InBound: innovation lessons from a marketing conference

Hundreds of marketers from across the US descended on Indianapolis, Indiana last month for Go InBound, a digital marketing conference. While attendees came to sharpen their marketing skills, they also walked away with valuable lessons on innovation: Open ...

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Top 20 Innovation Articles of June 2015

Top 20 Innovation Articles of June 2015Drum roll please... At the beginning of each month we will profile the twenty posts from the previous month that generated the most traffic to Innovation Excellence. We also publish a weekly Top 8 as part of our FREE email newsletter. Did your favorite ma ...

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Innovation Authors - Braden Kelley, Julie Anixter and Rowan Gibson

Your hosts, Braden Kelley, Julie Anixter and Rowan Gibson, are innovation writers, speakers and strategic advisors to many of the world’s leading companies.

“Our mission is to help you achieve innovation excellence inside your own organization by making innovation resources, answers, and best practices accessible for the greater good.”