The Business School Run by Rock Stars

In this video, Bloomberg TV goes behind the scenes with with Peter Cook to examine how rock stars – that continuously innovate through reinvention, such as David Bowie, Madonna and Prince – compare to agile companies.

Click on video below:

image credit: BloombergTV

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Peter Cook is Rock’n'Roll Innovation Editor at Innovation Excellence.  He leads Human Dynamics and The Academy or Rock, and provides Keynote speaking, Organisation Development and Business Coaching.   www.humdyn.co.uk and www.academy-of-rock.co.uk.  You can follow him on twitter @Academyofrock

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