Making Memories and Motivating Loyalty

This simple, true story of an encounter that Barbara Glanz had at one of her speaking engagements defines what good customer service means. Every employee can make a difference and create memories for your customers that will motivate them to come back – putting their personal signature on the job at the same time.

The story of Johnny the Bagger is but one example of how employees, when engaged in their work, are one of the big keys to differentiating your business from the competition.

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2 Responses to Making Memories and Motivating Loyalty

  1. Karen Dietz says:

    Love love love this video and message! Thank you so much for sharing :) I’ve added this to my curated content at http://www.scoop.it/t/just-story-it and to my Pinterest board.

  2. Actually, Johnny HEARD me speak about customer service. I suggested that each person there, no matter what their job might be, could come up with something special they could do for the customers — adding their personal signature to their work. Johnny called me several weeks later to tell me what he had done, and you know the rest of the story. It was a huge blessing to have been the catalyst for a story that has touched so many hearts. You can see an even better 17 minute dramatization on my website at http://www.barbaraglanz.com/johnny.

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