Monthly Archives: November 2011
We hear a lot these days about mass customization as a consumer trend, about how technology now allows us to mass produce products that are customized to the needs and desires of individual consumers. So, why stop with consumer products? To fuel innovation, we need to be talking about mass customization…of people. Continue reading
Sometimes we confuse artistic ability with creativity. If I can’t paint or draw, I’m not creative. Artistic ability includes skills and talent to create fine works of art: painting, drawing, sculpting, musical composition, etc. Creativity ability is the skill and talent to use our imagination to create and solve. Continue reading
Early in my sales career I was introduced to the Law of Averages. It’s been a key concept of direct sales for many decades. The Law of Averages basically teaches salespeople that if you want to double or triple your sales, you need to double or triple the cold calls and sales presentations you make. Continue reading
Creativity is now considered the most important leadership quality for success in business, outweighing even integrity and global thinking, according to a much-referenced recent study by IBM. Continue reading
In our present uncertain environment, it is becoming increasingly important to build our ‘transferable skills’ for our future employability, adaptability and occupational mobility. The amount of economic restructuring presently underway will require a far more flexible workforce in the future that needs to have a wide range of transferable skills. Continue reading
When consumer spending falls, as it has recently, retail becomes a desperately competitive business. The natural reaction is to compete on price with sales, customer discount coupons and special offers. Continue reading
