Thank you to Brightidea for sponsoring Blogging Innovation for September 2010.
Brightidea, the leader in cloud-based innovation management solutions, recently announced major customer campaigns that are changing the future of how companies and government innovate. The US Department of State recently awarded a major contract to Brighitdea, and the high-profile campaign by GE also utilizes Brightidea’s software to reach a wider network of innovators for their GE Ecomagination Challenge: Powering the Grid.
Using Brightidea’s class-leading Innovation Pipeline Management platform to help collect, manage, and execute ideas, GE will leverage the wisdom-of-the-crowd to determine how to build the next generation electric grid. With a $200 million investment at stake, the most promising ideas voted up by the public will be directly routed to Venture Capitalists and SMEs for more in-depth evaluation and development using the evaluation and decision-making features of the Brightidea Platform.
Check out this recent Gov 2.0 Radio interview with Brightidea and this recent Forbes interview with Matt Greeley, CEO and Co-founder of Brightidea that discusses the latest trends for innovation and why GE, Cisco and others are looking beyond their firewalls for the next big idea.
If you are implementing innovation management software to better manage your innovation process and deliver on your innovation strategy, I encourage you to add Brightidea to your consideration set. You really can’t manage innovation successfully with e-mail or paper submissions.
For more information, please visit www.brightidea.com.
Blogging Innovation continues its commitment to being a leading independent source for innovation and marketing insight articles from:
- 20+ regular contributing authors
- Quality ad hoc contributions from you – the 3,650+ members of the Continuous Innovation community
- The best innovation events and conferences (and exclusive discounts)
- Interviews with interesting innovation personalities
- Reviews of innovation books
- Video interviews with innovation leaders
If you would like to submit an article or are interested in being Blogging Innovation’s October 2010 sponsor to help the innovation and marketing conversations continue, please contact us.
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Braden Kelley is the editor of Blogging Innovation and founder of Business Strategy Innovation, a consultancy focusing on innovation and marketing strategy. Braden is also the author of the forthcoming book Stoking Your Innovation Bonfire from John Wiley & Sons.
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