Success in a customer-centric business environment requires a seamless feedback loop between supplier and consumer. To maximize value realized from a mass customization strategy, you should view your customer as a collaborative partner in the product design process. Continue reading
When most Americans think of Pilgrims, they think of Plymouth Rock, the founding of the colony that became America. They came in a search of religious freedom. But the word has an older and deeper meaning, illuminated beautifully here by Sister Rose Pacette, Director at Pauline Center for Media Studies. Continue reading
Is the world getting smaller, or are we seeing further?
Is the world getting smaller, or are we seeing further? Today we stand on the shoulders of giants in a rapidly changing world. In order to gain the competitive edge needed to stay relevant, it is imperative that businesses seek to disrupt their own business model before the competition does. Continue reading
Most of us live in a consumer driven economy. That is, we have a number of alternatives or choices for any need. We can choose across different brands of gasoline, airlines, automobiles and many other offerings. We are familiar with, and comfortable with, alternatives and making choices. Except, it seems, when we are called on to innovate. Continue reading
I have two wonderful daughters. The oldest one is 7 years old, and in many ways, she is the most prolific, efficient and successful users of open innovation that I know, and I think that there is a lot that can be learned from how she does this. Continue reading
“Why Indiana? Why not?,” Steve Forbes told the audience in kicking off the recent Reinventing America: The Innovation Summit. Forbes’ event in Indianapolis was part of the organization’s new Reinventing America Series to help shine a spotlight on the business success stories happening in our country’s heartland.